#025: Lydia Yarlott
“You have to be in love with your problem”
This episode we speak with Dr Lydia Yarlott - Founder of Forward Health, the ‘MedTech’ startup connecting healthcare teams around the world.
After graduating from the University of Oxford, Lydia began her career as a pediatrician. Not long into her working life, Lydia faced a challenge that thousands of healthcare professionals before her has already encountered - a lack of efficient technology solutions that would allow them to spend more time with their patients.
Lydia, along with her two co-founders Barney and Philip, came up with the idea for Forward after experiencing these real-life issues, and have since been mentioned in “The UK’s Hottest Healthtech Startups”, 70 Ways to Save the NHS, and have featured on ITV and BBC news, as well as being profiled in The Times, The Guardian, Forbes, and The Telegraph.
What we discuss in this episode:
Find a big problem to build a big company
Getting the right people for your team
Building a SAAS company
Marketing and the power of case studies
Metrics and measuring success
And as always, plenty more...
Links mentioned in this episode: